Airbnb’s Rural Bootcamp

Unlocking the power of rural tourism

Unlocking the power of rural tourism

Rural tourism has never been more appealing with more and more people yearning for tranquility and nature. Airbnb’s Rural Bootcamp is designed to help rural communities seize this budding opportunity by preparing to welcome new guests when the time is right.

Through a series of partnerships and Host education programs, Airbnb’s Rural Bootcamp will help unlock access to the hospitality and tourism sector by giving individuals and organisations the toolkit they need to thrive on the Airbnb platform as Hosts (homes and experiences).

Rural tourism has never been more appealing with more and more people yearning for tranquility and nature. Airbnb’s Rural Bootcamp is designed to help rural communities seize this budding opportunity by preparing to welcome new guests when the time is right.

Through a series of partnerships and Host education programs, Airbnb’s Rural Bootcamp will help unlock access to the hospitality and tourism sector by giving individuals and organisations the toolkit they need to thrive on the Airbnb platform as Hosts (homes and experiences).

How Airbnb is supporting rural communities

Italy

Agriturist

With over 5000 farm stays to choose from, including villas and old ranches, Agriturist was founded by the Italian Farmers Confederation to promote rural tourism in Italy.
Spain

Fademur

The Federation of Rural Women Associations cultivates inclusion for women working in the rural sector in Spain. It has 50k users with a variety of backgrounds: from beekeepers to farmers.
Austria

Urlaub am Bauernhof

Urlaub am Bauernhof has been helping farmers secure their continued survival for over 25 years. The association unites more than 2,350 of the most beautiful farms in Austria and offers genuine vacation experiences with certified quality. Experiences close to nature, real country life, and warm farming families await.
Australia

Farmer associations

Australia Regional Tourism, The Northern Territory Farmers Association, Queensland Farmers’ Federation, Tasmanian Farmers & Graziers Association and the Victorian Farmers Federation are working with Airbnb to give farmers the tools they need to build income-generating tourism businesses.
Italy

Agriturist

With over 5000 farm stays to choose from, including villas and old ranches, Agriturist was founded by the Italian Farmers Confederation to promote rural tourism in Italy.
Spain

Fademur

The Federation of Rural Women Associations cultivates inclusion for women working in the rural sector in Spain. It has 50k users with a variety of backgrounds: from beekeepers to farmers.
Austria

Urlaub am Bauernhof

Urlaub am Bauernhof has been helping farmers secure their continued survival for over 25 years. The association unites more than 2,350 of the most beautiful farms in Austria and offers genuine vacation experiences with certified quality. Experiences close to nature, real country life, and warm farming families await.

Airbnb impact on rural communities

Airbnb impact on rural communities
Rural listings have earned Hosts over $5 billion since March 11, 2020
Rural listings have earned Hosts in France over 450 million euros since March 11, 2020
Rural listings have earned Hosts in Italy over 110 million euros since March 11, 2020

Meet the rural Hosts

Host (experiences)

Rocco

Grottole, Italy
Hosts (homes)

Hilary and Nicolas

Savoie, France
Host (homes)

Nigel

Nienfield, England, UK
Host (experiences)

Rocco

Grottole, Italy
Hosts (homes)

Hilary and Nicolas

Savoie, France
Host (homes)

Nigel

Nienfield, England, UK

Answers to common questions

What is Airbnb’s Rural Bootcamp?

Airbnb’s Rural Bootcamp is a programme focused on supporting both individuals and organisations from rural communities with webinars, localised online resources and support to succeed on the Airbnb platform.

Why join Airbnb’s Rural Bootcamp?

Local association partners can benefit from the visibility offered by Airbnb and use the Bootcamp as a way to develop a tourism infrastructure in areas that have often been overlooked. Individuals can get involved in our Host Education Program and learn about the benefits of rural hosting on our platform via dedicated webinars.

How can I join Airbnb’s Rural Bootcamp?

Any domestic marketing organisation, farmer association or agritourism association wishing to get involved can fill in the form below: our partnership team will get in touch with you. Any individual interested in our webinars should also fill in the form below. We will inform you about the webinars available in your country.

In which countries is Airbnb’s Rural Bootcamp currently being offered?

Airbnb’s Rural Bootcamp is currently being offered to communities in Italy, France, Spain, Germany, Australia and the UK.

I’m not from Italy, France, Spain, Germany, Australia or the UK. Can I still take part in the full program?

Unfortunately you can’t participate in Airbnb’s Rural Bootcamp as an organisation at this time. However, individuals residing in countries and regions where Airbnb is available can take part in our Host webinars: languages being offered at this time are English, Spanish, French, and Italian.

When will the webinars take place?

The program will take place from April to September. Individuals will be informed via email about the webinar dates available in their country or preferred language. For partners, the exact timings of each webinar will be discussed and agreed on with our partnership team.

Our partners

Some of the organisations we are already working with

Some of the organisations we are already working with

Discover rural places to stay on Airbnb

Discover rural places to stay on Airbnb
Shady Grove Retreat
ราคา$55/คืน
Century Cottage on a Working Farm
ราคา$50/คืน
Casa del Árbol Laguna de la Cocha
ราคา$17/คืน

Live the country life with Airbnb Experiences